- Pazarlama
- İstanbul, Avrupa Yakası
Marketing & Communications Team Leader
Stellenbeschreibung
As a leading international food wholesaler, we at METRO are specialized in catering to the needs of hotels, restaurants, caterers (HoReCa), independent merchants (Traders), and more. We are also more than a supplier which inspires the gastronomy sector in more than 30 countries with approximately 15 million customers worldwide! Our unique multichannel mix offers the flexibility of purchasing goods in-store or via our digitally connected Food Service Distribution (FSD) delivery. With its 34 years presence in our country, METRO Türkiye is operating in 20 cities, with 36 stores and over 4.000 employees.
We are a purpose driven company; we value Turkish cuisine and develop our community by supporting our chefs, leading the market with several sustainability projects, diverse and inclusive structure, digitalization projects, agile innovative approaches and pioneer the sector.
We furthermore take pride in our commitment to diversity, equity and inclusion at METRO Türkiye with our movement «Muftağımızda Eşitlik Var (MEV)». We aim for a more equal and more inclusive future with the diversity of our employees whose gender, place of birth, age, lifestyle, religion, perspective, experience and talents differ from each other.
We place diversity, equity and inclusion at the center of our business strategy and implement our recruitment policies accordingly by creating equal employment opportunity for all.
*METRO Türkiye is one of the WEPs Signatories.
The Marketing and Communications Team Lead plays a key role in bringing our brand vision to life by driving marketing initiatives that support overall business goals. This position focuses on creating and executing well-rounded marketing plans that blend digital innovation with traditional strategies to fuel growth. Working closely with internal teams and external partners, the team lead will ensure campaigns are executed seamlessly and deliver meaningful results.
- Developing & executing marketing communication activities and online / offline materials (B2B&B2C) in parallel with the company’s marketing strategy, tracks and monitors impact on brand and sales performances
- ATL & BTL channel management regarding target groups
- 360 Campaign Planning and implementation at all touchpoints.
- Monitoring and evaluating all communication activities in terms of their strategic suitability, productiveness, profitability and target customer focus
- Ensure the planning and implementations of consumer promotions, digital & offline communication projects and market researches.
- Providing communication and coordination with external and internal teams such as agencies, Offer Management, Sales Operations, Art Teams
- Planning and managing the annual branding budget and conducting a monthly supervision
- Bachelor’s degree in Business Administration, Economics or in any other relevant fields
- Min 6-7 years of experience of brand management and digital communication w/budget management experience, market research and retail experience is a plus
- An inspiring team leader, excellent communicator and solution oriented player to collaborate with other key departments heads
- Strong knowledge of Microsoft Office applications
- Excellent command of written and spoken English
- Perfect Project Management & follow up
- Strong interpersonal and communication skills, able to work collaboratively with cross functional teams
- Target oriented with a focus on results
- Dynamic performer who adapts quickly with strong planning and organizational skills
- Well organized and detail oriented with an ability to multi-task
- No military obligation
- Interested in gastronomy and food lover
- Data driven, creative and innovative perception
METRO's Head Office follows a hybrid working model! We work remotely on Fridays, giving you the flexibility to work from anywhere. Plus, each year, you can choose two additional weeks to work remotely on your own terms!
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- Full Time
- Pazarlama
- with leadership responsibility
- Hybrid
- İstanbul, Avrupa Yakası
- Hybrid